"Can't" and its alternatives

“Can’t” isn’t inherently bad. Sometimes we are sufficiently preoccupied and we can’t — or better yet, won’t — do something. 

That’s okay — even preferable when we’re trying to manage our workloads and hold the space we need in order to thrive mentally and at work.

Other times, “can’t” is a conclusion we hastily jump to:

“We can’t get this project done in time.”

“We can’t get traction on this campaign.”

In these situations, it helps to probe with questions like “why can’t we?” or “how can we?”

The words we use to frame a situation can make a world of difference when it comes to directing your attention and energy towards a path forward.