We all have a war story about our user experience with software and the disappointment we have felt when it is just not right. For me, it is 'The Age' newspaper iPad app. I have been a digital subscriber to ‘The Age’ newspaper in Melbourne for many years. As a tech-head, adopting digital, rather than printed news made sense and I was happy to pay a fee.
This year 'The Age' has adopted a new platform for their digital news, and I suspect they have built it to develop and upgrade their apps easily and in a cost-effective manner. The new iPad app has become like the iPhone app, where the home page is limited to the top ten news items, and if you want to see more news, users are required to curate their own news pages through preferences. No longer can you scroll down the page in the iPad app and click on a news item of your choice.
My point is that they had a great app for many years, but this new app is a regressive step. I don't know how they could have got it so wrong.
I think I am going to jump ship and go and read 'The Guardian' instead.