Audience brainstorming

More audience brainstorming 2021-01-27 15:31:21

BW's continuing list of potential audiences to serve (purely as a brainstorming exercise):
  • Call center employees who are tasked with changing menu options for customer service numbers looking to exchange best-practice tips along with techniques for how to mask an Indian accent.
  • Straight men who pretend to be gay and insist on a female TSA agent for the thorough patdown.
  • People who are unmotivated or too lazy to cancel subscription services who wait until their credit cards expire and then dodge the emails and calls to update credit cards. Note: Front-load a subscription option for this group.
  • People who walk by high school boys who are tossing a football and are immediately struck with fear and anxiety at the thought that the football may be thrown to them and they will be under pressure to catch it.
  • People who eschew using Q-tips in their ears favoring the safer technique of unfurling a small paper clip and using the long end to stir up loose wax and the rounded end to scoop it out of the ear canal. Note: Audio content must have subtitles for this group.
  • People who order extra of anything they can such as pizza toppings or a Health Blizzard from Dairy Queen because they feel they have to order extra just to get the amount they should have had to start with.
  • Flat-Earthers who are interested in theories for how eclipses can have circular shadows. Note: This may be a crossover audience with the people who cannot wait to stare directly at the next full solar eclipse.
  • People who open an Excel spreadsheet that displays the first row with dropdowns suggesting a filter is in place and experience paranoia that there may be records not displaying and so they always remove the filter just to be sure.
  • People who leave food long past the expiration date in the refrigerator instead of putting it in the trash bin where it will start to smell and require a sooner-than-required trip to the outside trash can.
  • People who answer all phone calls from unknown numbers by stating their full legal name, date of birth, and social security number before asking what the call is about.

Brandon Wilson

Life Hacks: Money Savers I had an interview today

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