Jack Dorsey
Trust
I am starting to think that the things that make a business successful - boils down to the basic things that most of us need on an individual level. 

Boom that's all it is. Organizations/businesses are there simply because it proved to be the best way to deliver some type of affect to humans. As in 
Jack Dorsey
said it best that he was never trying to found a company when founding
Twitter
. It just got to the point where having a company was the only way to get Twitter to operate at the scale needed.

Now this is not to say that all incumbent businesses are pure and holy. Often the environment will be conducive to the growth and sustanence of lackluster organizations. This is where disruption is possible.
Abraham Kim